This article was updated on November 18, 2025 with an up-to-date FAQ section. During the preliminary phase of our quest to build the next must-have sales acceleration technology SalesWings, we started by researching how customers behave today during their purchasing decision process. In the last years, the buying process has undergone major changes. If you are a B2B company, you should have become aware that your customers are now empowered, leading a great deal of the buying process themselves – […]
This article was updated on March 10, 2026 with an up-to-date FAQ section. You have called them, you have sent them an email, you sent them a post card…. and you still didn’t get an answer?! Well, keep reading, because we’ll tell you why it is important to follow-up to encourage you to keep going. Because the most successful sales men and women are those who persist… Very few sales emails result in a “yes” the first time. Prospects might be […]
This article was updated on February 5, 2026 with an up-to-date FAQ section. Outbound sales is one of the most effective B2B lead generation channels. This is not only because you speak directly to the decision makers who will buy your product. It is also because outbound can be scaled up with the right approach and tools. For instance, a tool like Growbots can help you scale your outbound reach. And to make your outbound effort even more effective, it […]
This article was updated on February 4, 2026 with an up-to-date FAQ section. There’s one thing everyone wants to know – the golden question: how can I get more customers? How can we expand our network of existing customers, and ideally, the easiest way possible? You probably already know that you should implement some tools that can make closing deals faster and easier – such as SalesWing, which identifies your most sales-ready leads based on their website activity, or FindThatLead, […]
This article was updated on March 11, 2026 with an up-to-date FAQ section. The line between sales and service continues to blur. It could be because of our increasingly digital environment, or because of our always-connected all-channel culture. But one thing is for certain … sales today depends on service and vice versa. To advance your business in this world, you need platforms to handle both spectrums of your business. You need technologies like website tracking and lead scoring (SalesWings) […]
This article was updated on Nov 3rd, 2025 with an up-to-date FAQ section. Did you know that up to 50% of sales go to the vendor that responds first? In any business, responding to leads quickly pays off, but none more so than insurance. The internet has made shopping around for insurance easier, but it’s also made it more competitive. Insurance providers are more prolific than ever and comparison websites have enabled consumers to purchase policies in a matter of […]
Perfect timing in sales every time? It’s possible! All sales people dream of hitting the perfect timing in sales each and every time they connect with their potential customers. All through the sales process, starting from prospecting, to effectively qualifying and prioritizing the leads, until closing that deal. But is there a magic way to do so? With the changing landscape of buyers behaviour, old-school sales methods no longer work for the well-informed modern buyers. Salespeople no longer hold […]
