Find out how SalesWings helped Capital Economics’ sales reps “sort through the noise” with lead scores and tags. Learn how SalesWings can help marketing teams & sales teams get the rich behavioral insights they need and the impact it has in our latest case study.
After implementing Salesforce Marketing Cloud, Capital Economics realized they were lacking native website tracking and lead scoring within Marketing Cloud.
With SalesWings, Capital Economics can capture rich behavioral insights data, deliver timely sales alerts, and arm their sales reps and advisors with the detailed insights into customer interests & activity to close easier.
Since implementing SalesWings, they have been able to:
- Understand the interests and intents of their prospects
- Score & tag leads within Marketing Cloud and Sales Cloud with no-code
- Utilize SalesWings’ tags & scores for better outreach
- Strengthen their sales & marketing alignment
About SalesWings:
SalesWings is a leading provider of B2B marketing and sales intelligence, empowering marketing and sales teams to prioritize and respond faster to highly engaged leads, gain deeper insights into their leads and accounts, streamline their operations, and drive revenue growth. SalesWings B2B Studio provides a no-code lead scoring, profiling and lead data collection solution for sales and marketing operations teams running on the Salesforce, Salesforce Marketing Cloud, and Braze platforms.
With real-time automation and timesaving lead tracking tools such as real-time segmentation, point lead scoring, predictive lead scoring, lead assignment and lead sales alerts. A quick to deploy, intuitive Salesforce integration to enhance your lead-to-deal conversion ratio through optimal lead prioritization.
A global SaaS company operating at the intersection of sales and marketing, operations and analytics. Proudly serving clients in 20+ countries and headquartered in Switzerland.
Learn more by downloading the full case study today »
Case Study
